Privacy Officer

A report that was recently published by Marketing Improvement found that most firms within the FTSE 100 were unable to respond properly to a request to speak to the company’s Privacy Officer. Only 28% of companies were able to direct the query to the correct person. The recommendation from the report is that companies appoint a Chief Privacy Officer who can deal with queries relating to privacy and data protection. However, the appointment would also assist the company in the compliance of the relevant data protection laws. Much more work still needs to be done to raise the awareness about data protection in companies and the UK Information Commissioner has gone some way to redress this.

For more details about the report, see the link (pdf) here.